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Nicco Mele



Nicco Mele, Adjunct Lecturer in Public Policy, is a leading expert in the integration of social media and Web 2.0 with politics, business, and communications. As the internet operations director for Governor Howard Dean’s 2004 presidential race, Nicco and the campaign team pioneered the use of technology and social media that revolutionized political fundraising and American politics. Later that year, Nicco founded EchoDitto, a leading internet strategy consulting company. Through EchoDitto, Nicco has consulted with leading political campaigns, Fortune 500 companies, and nonprofit groups. Nicco also co-founded, which used the internet to change the advertising concept by soliciting creative online in an open and collaborative process. He also launched, an online resource for proxy voting and shareholder resolutions. Named in 2003 by EsquireMagazine as one of America’s "best and brightest," Nicco was born in West Africa to foreign service parents. He spent his early years overseas in Asia and Africa before graduating from high school in Malaysia and from the College of William and Mary in Virginia. Nicco’s wife, Morra Aarons, is also a well-known internet entrepreneur and blogger.




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